Studio identity · Art direction
Frick Form Identity
An evolving studio identity that connects architectural precision with the atmosphere of coastal landscape, natural material, and visual storytelling.
Project brief
Giving the idea a clear, memorable form.
The identity uses editorial typography, technical linework, deep greens, limestone neutrals, and a hand-drawn coastal mark to unite different creative disciplines.
- Scope
- Brand system
- Presentation
- 3 project pieces
- Deliverables
- Primary and secondary marks · Typography and color · Digital art direction · Reusable visual language


